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Why Our Program Works - A Unique Method of Targeting While Maximizing Desired Outcomes.

As a result of our close 30+ year relationship with leading lenders we have "reverse engineered" a type of marketing that starts with the desired outcome (an approved loan) and works backward to the point of first contact with the client. We then formulate a marketing approach that is specifically targeted to that client with a message that is uniquely formulated to drive the benefits home in a actionable way. Here's how it works.

 

Global Views The Business From The “Eyes of the Lender”

Global has been a lender and broker for decades doing transactions nationwide every day.
                                   

We speak to lenders as a regular part of our business. We deal with client problems of every kind. As a result the Global training program has been developed through the “eyes of a lender."


There are other companies that teach you how to enter the finance business who have never actually had the experience of getting clients or funding transactions. They are like business school professors that never deal with clients…just theory.


We take the exact opposite approach. We “STUDY” our lenders first…their needs…and what they are willing to fund. By knowing in advance what they WANT to approve, we immediately know what type of business to “target our marketing efforts to”.


This is quite different than going after everyone (the shotgun method of marketing) and hoping there is a lender out there who will approve the deal. That’s why our success rate is so high and why our lenders are so willing to accept our graduates immediately as “approved” brokers.

 

We Provide Every Type Of Financing A Business Might Need-In Our “CORE” Transaction Curriculum TM

Some companies only teach “equipment leasing”. Others teach but do not create a direct relationship between you and lenders while others say they teach dozens or even hundreds of loan types but in actuality have very limited direct experience.


We have made every type of loan imaginable ranging from small to large business loans, commercial real estate, large scale projects, acquisitions and every other type of loan a company may need. We have done it all and continue to do so for over our 30 years. Importantly, when we say 30 years we are talking about 30 continuous years… not the cumulative experience of executives like other companies.


As a result we have identified the “CORE” lending types that are easy to learn and represent nearly every need a business could have. Once you have learned these “CORE” transactions <see transactions you can fund> than you are able to provide hundreds of other creative lending solutions.


THIS IS A CRITICAL CONCEPT. Learn too much during the training and you leave bewildered. Learn too little and you leave without a clear roadmap. Learn our “CORE” transactions which we cover in depth and you are able to give a client an affirmative “YES” when they have a business need.

 

Meet The Lenders In Person

During the training you will meet some of your lenders in person and via teleconference. You will hear first hand what business they are seeking. They will tell you who to go after and how to talk to them. They will give you a clear and concise “roadmap” to follow in targeting your marketing to the easiest prospects to close. This is all part of our reverse engineered targeted marketing.

Our Targeted Marketing Approach Is Based On The Lastest Available Technology

 

When you complete the Global Broker Training program, you will have all the tools and knowledge necessary to start making money and building a business quickly and easily. You will know how to get your phone ringing within the first few days. We spend a significant part of every week researching and testing the latest Internet tools and "old school" tools. Through this rigorous procedure we are able to provide the absolute best combination of marketing tools available today. If you only took the marketing portion of our training it would be well worth the entire investment. Some companies promote a unique proprietary marketing approach. We call that "nailing your shoes to the ground". If you are not nimble in today's business world you cannot hope to keep up.

A famous slogan sums it up "How can you teach someone to swim if you don't know how to swim".

We know what it takes to get clients, quickly, analyze their needs, get transactions funded, know the objections (and answers) and make money. We teach you our tried and proven methods that we use everyday. We are “swimming” in the commercial loan brokering business every day.

 

 
Next Steps.....
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WHAT OUR PROGRAM PROVIDES
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